chiswick moran hotel extension, london
Following the successful launch of the Chiswick Moran Hotel Project Orange was appointed to design a new extension. The present Hotel is a redeveloped 1960's office block with the design concept 'West Coast/West London'. The extension is to provide 150 additional bedrooms and extensive conference and banqueting facilities.
Replacing low-rise buildings on a former industrial estate, the proposed extension abuts the rear gardens of Victorian houses, the boundary of a neighbouring conservation area. The strategy we adopted therefore proposes placing the bedroom accommodation in three blocks perpendicular to this boundary above a continuous two storey plinth. The bedroom blocks reduce across the width of the site from five to one storey and thus minimize height at the boundary with the residential properties.
The terraces between the blocks are to be richly planted as are the roofs of the bedroom blocks themselves – the aim is to create an impression of landscape not buildings - 'the hanging gardens of Chiswick', whilst maintaining an appropriate urban presence to the street.